Associate Manager, Category Marketing

Job description

JOB SUMMARY: At Home’s marketing content and strategy team is a critical part of telling our story to the world. The Associate Manager of Category Marketing drives the product storytelling for all marketing channels including website, social, video, digital media text and email. They drive traffic and sales by being the champion of our product assortment on the marketing team and the champion of customer voice and engagement on the merchandising team. This individual will serve as the on-the-ground representative of their assigned merchandise division across all customer touchpoints in marketing. ESSENTIAL FUNCTIONS: Aggregates and leads on strategic upfront planning as the representative of product storytelling and assortment knowledge for their assigned division Provides direction for product storytelling throughout the marketing and customer communications for their division and represents an aggregated view across the entire assortment. Prioritizes the presence of critical categories and stories in their division to inspire and make At Home famous for these key areas Serves as the conduit for current performance information, deadlines and deliverables between the merchandising...