AVP, Marketing Cloud Personalization Developer

Job description

Role Summary/Purpose: The AVP, Marketing Cloud Personalization Developer L10 position will function as a Marketing Cloud Solutions Architect with a focus on the Marketing Cloud Personalization (MCP) functionality reporting to the Marketing Tools and Technology Leader. The position will be responsible for working closely with Business Analysts to deliver on strategic Health and Wellness business initiatives. This position will also be responsible for maintaining the Marketing Cloud platform and MCP configuration as well as growing adoption within the businesses they support. Our Way of Working: We’re proud to offer you flexibility. At Synchrony, our way of working allows you to have the option to work from home near one of our Hubs or come into one of our offices. Occasionally you will be required to commute or travel for in person engagement activities such as business or team meetings, training and culture events. *Field Sales and some Commercial team roles may have varied location requirements based upon partner obligations or preferences. Responsibilities: Develop and maintain Marketing Cloud Personalization beacons, sitemaps, event tracking, templates, personalized campaigns an...