JobMesh

Manager, Digital Investment & Custom Content

Mediabrands · New York City, New York, US

Position Summary The Manager of Digital Investment and Custom Content is a dynamic and strategic role responsible for leading the development and execution o...

Job description

Position Summary The Manager of Digital Investment and Custom Content is a dynamic and strategic role responsible for leading the development and execution of all digital media investment strategies, partnership negotiations, and custom content programs for our B2B clients. This individual will drive innovative solutions that combine traditional digital media buying with bespoke content creation and syndication, ensuring alignment with client KPIs and business objectives. This role requires a blend of strong negotiation skills, strategic media planning expertise, and a creative eye for impactful content. The Manager will foster robust relationships with digital media partners, oversee campaign execution, and ensure the seamless integration of custom content and syndication efforts to deliver groundbreaking work that resonates within the B2B landscape. They will also be responsible for ensuring high-quality deliverables and potentially mentoring a team of associates. Responsibilities: - Lead strategic digital media investment and partnership initiatives for B2B clients, aligning with their specific business goals and KPIs. - Manage and execute negotiations with digital media partner...