VP Creative

Job description

CBFG0296: Cinmar is seeking a Vice President of Creative to lead the creative vision for Frontgate and Grandin Road . In this senior leadership role, you’ll set the creative direction and deliver inspiring, on-brand work across print and digital—helping drive growth and performance through compelling storytelling, design, and customer experience. What you’ll do: - Own the creative vision and ensure consistent brand expression across channels. - Lead omni-channel creative for catalogs/direct mail, e-commerce, email, and digital marketing, plus retail and brand collateral as needed. - Partner closely with Marketing, Merchandising, E-Commerce, and Stores to deliver customer-relevant campaigns that support business goals. - Set creative standards (style guides, tone, visual systems) and uphold high-quality execution. - Oversee concept development, art direction, copy, photography direction, and production—ensuring schedules and deliverables stay on track. - Build, mentor, and lead a multi-disciplinary creative team; create clear workflows and strong collaboration. - Use performance insights to continually improve creative effectiveness. What you’ll bring: - Bachelor’s degree in a relat...