Senior Associate, Content Development and Digital Activation

Job description

The Senior Associate, Content Development & Digital Activation is an execution-focused role responsible for developing innovative high-impact activation content for standalone and campaign plans and coordination of the Nuveen digital educational content platform. This role combines digital planning and execution, activation-focused content creation with platform management, coordinating platform functionality, engaging advisor experiences, and data-driven optimization. The ideal candidate is an accomplished short-form and promotional/activation content developer and executor who excels at translating complex investment concepts into accessible content while managing multi-channel digital activations and platform operations. Key Responsibilities and Duties: Activation Content Development & Campaign Component Planning (40%) - Lead creation and execution of multi-channel Advisor Education activation campaigns across email, social media, promotional materials, and digital touchpoints - Write, edit, and design compelling activation content that drives advisor engagement and action - Build activation workflows and lead follow-up journeys in coordination with Client Marketing and Advisor...