Manager, Global Go-to-Market, NAM, Core Games

Job description

Who We Are 2K publishes some of the most recognized video game franchises in the world, including Borderlands, BioShock, NBA 2K, WWE 2K, PGA TOUR 2K, XCOM, and Sid Meier’s Civilization. Our marketing teams work in close partnership across regions and functions to deliver high-quality, player-focused campaigns that support our business goals. The Role: The Manager, Integrated Marketing – North America is an execution-focused role responsible for supporting the delivery of North America marketing campaigns within established Global GTM frameworks. This role partners closely with Global GTM leadership, regional stakeholders, and cross-functional teams to implement campaign plans, manage assets and timelines, and ensure high-quality execution across assigned titles. The Manager does not own global strategy, investment decisions, or cross-functional orchestration. What You Will Do: Reporting to the Director, Global GTM, you will: Campaign Execution & Delivery - Support the execution of North America marketing campaigns for assigned titles, following established global strategy, positioning, and campaign frameworks - Coordinate campaign timelines, asset delivery, and executional mileston...