JobMesh

MarTech Manager - Digital Performance & Insights

Mortenson · Minneapolis, Minnesota, US

SUMMARY Mortenson is seeking a MarTech Manager, Digital Performance & Insights to help advance the next phase of our digital transformation.

Job description

SUMMARY: Mortenson is seeking a MarTech Manager, Digital Performance & Insights to help advance the next phase of our digital transformation. This role is built for a hands-on, analytical Marketing Technology practitioner who brings together technical capability, strategic instincts, and a genuine curiosity for how digital experiences can be continuously improved. At the heart of this role is the ability to look across our digital presence - understanding how customers engage with our content, where opportunities exist to improve performance, and how to translate those insights into recommendations that move the business forward. Working in close partnership with Marketing Technology leadership, this person will own site analytics, optimization, and search visibility while playing a meaningful role in shaping how Mortenson's digital platform evolves. RESPONSIBILITIES: Support execution of the digital platform roadmap Partner with Marketing Technology leadership to support execution of the digital platform roadmap, bringing forward data-driven recommendations and optimization opportunities. Translate roadmap priorities into actionable, phased plans, balancing near-term improvements...