Senior Business Analyst - GTM Operations

Job description

Role Summary Argano is seeking a Senior Business Analyst, GTM Operations to strengthen the operational backbone of our go-to-market engine. This role sits at the intersection of Sales, Marketing, Client Partners, Finance, and Delivery, translating GTM strategy into scalable processes, metrics, and systems execution. The role owns GTM operating requirements, reporting, and data integrity across Salesforce and adjacent GTM systems, driving visibility, consistency, and performance across pipeline, bookings, and account expansion. This is a hands-on individual contributor role with high exposure to GTM leadership. Core Responsibilities: - Own GTM requirements by gathering, documenting, and prioritizing business requirements for actionable GTM insights and AI automation, including processes, reporting, agentic, and ongoing systems enhancements. - Design, maintain and utilize executive-ready dashboards and KPIs for GTM optimized performance including pipeline coverage, conversion, velocity, forecasting inputs, and GTM productivity. - Establish GTM data standards, definitions, and governance to improve Salesforce hygiene, accuracy, and usability. - Map current-state GTM workflows (lead to...