Marketing Generalist Intern

Job description

The Marketing Inten is tasked with a broad variety of inbound and outbound marketing activities and operates within a deadline driven environment. Marketing activities include supporting Product Marketing, Sales Enablement Tools, Marketing Communications, and Digital Marketing. Key Responsibilities: Product Marketing: - Supports with financial business analysis for new product development, new markets and new solutions. - Supports marketing/business development by completing assigned market research projects. Conducts secondary and primary research to uncover facts and data to be used in analysis of various strategic options. - Supports the commercialization plans with tactical execution of assigned activities and with a marketing promotion mix both inbound and outbound. Pricing Projects: - Supports financial analysis of pricing for ongoing Sales support - Pricing analysis project of like customers to create customer bucketing Sales Enablement Tools: - Maintain and improve product data accuracy across systems and tools - Support development of a centralized “single source of truth” for product information - Ensure downstream data and resources (e.g., Quick-Find, portals) are curren...