Chase Travel Digital Channels, Product Experience (Web & Mobile)
JPMorgan Chase & Co. · New York City, New York, US
We are seeking a results driven, e-commerce Vice President of Product Experience to join our Digital Channels team. This role owns the Chase Travel homepage...
Job description
We are seeking a results driven, e-commerce Vice President of Product Experience to join our Digital Channels team. This role owns the Chase Travel homepage experience in the authenticated (“secure”) context across web, mobile and chat. In this role you are accountable for the homepage’s strategy, UX, content/modules, personalization and experimentation, ensuring it efficiently routes customers into the right travel shopping flows and increases qualified engagement and downstream conversion - while partnering with Marketing, Chase Digital, Rewards, and other teams that feed traffic into the homepage. Job Responsibilities: Homepage vision & roadmap: Set the strategy for what the Chase Travel homepage should accomplish (orientation, value prop, personalization, and routing). E ntry points and management of public homepage. Qualified engagement: Increase high-intent actions from the homepage (e.g., search initiation, selection of curated deals, etc.). Content automation strategy: Build and scale an automation approach for homepage content and modules (e.g., rules-based and ML-assisted selection, templated content frameworks, inventory-aware and time-sensitive placements) to keep the e...