Head of Global Marketing

Job description

For many years, Cyclomedia has been a global leader in capturing real-world data and transforming it into actionable insights. By turning complex environments into clear, data-driven understanding, we empower organizations to better navigate, analyze, and make decisions about the world around them. We are looking for a results-driven Head of Marketing to lead our marketing function with a sharp focus on generating high-quality sales leads that fuel business growth. This is a senior leadership role for someone who thrives at the intersection of strategy and execution, and who measures success in pipeline contribution and revenue impact. Key Responsibilities: Own and drive the end-to-end lead generation strategy across inbound and outbound channels, including SEO/SEM, paid media, email marketing, content marketing, and social media Define and manage the full marketing funnel, from awareness through to marketing-qualified lead (MQL) handoff to the sales team Build and maintain a tight alignment with the Sales team, establishing shared definitions for lead quality, SLAs for lead follow-up, and joint pipeline review cadences Oversee demand generation campaigns, including account-based m...