Working Student (Marketing)

Job description

What's the role? You will join the EMEA Field Marketing team of HERE Technologies in Berlin, to support planning, execution and reporting of events and marketing campaigns. The team is responsible to develop audience specific B2B marketing campaigns and events that grow brand and portfolio awareness, and support sales pipeline. You should be able to work in complex environments, communicate well with stakeholders across the company, and have a hands-on mentality. If you are also curious and passionate about enabling our customers through location intelligence on their transformation to an autonomous future of mobility, then this is the right job for you. What you’ll do: - Supporting integrated B2B marketing campaigns: Help develop strategic campaign plans, identify the right media channels for the target audience, optimize campaigns based on data insights - Event organization, management and execution: event strategy, event preparation, execution and promotion (e.g. Location scouting, research catering options, facilitate the invitation progress, develop digital registration pages, etc.) - Work with our internal creative and brand teams, as well as external agencies and to develop...