Freelance, VP, Integrated Investment

Job description

Position Overview The Freelance VP, Integrated Investment, is a senior client group leadership role, managing client media spends across TV, Print and Digital specialist groups. The VP, must act as the integrated buying leader for UM clients, driving collaboration, excellence, and quality of product across all channels to deliver the most strategic, holistic, and integrated investment solutions. Responsibilities: - Partner with UM Strategy, Analytics and Business leaders to build outstanding relationships with clients based on trust, advocacy in the marketplace and a clear understanding of clients’ business objectives. - Articulate and synthesize various trends and behaviors emerging in the marketplace to ensure our teams make them real in recommendations to clients. - Facilitate “intelligent investment” techniques across partner evaluation, partnership development, negotiation, and stewardship, to deliver maximum strategic value and efficiency. - Elevate media partner relationships to drive client opportunities, first looks, break through barriers, etc. - Ensure every specialist Investment team is regularly applying best in class tools and processes to deliver recommendations that...