Global Marketing Communications Specialist

Job description

Job Description The Global Marketing Communication Specialist (GMS) is responsible for designing, developing, and executing integrated marketing campaigns that leverage multiple tactics and channels to support key marketing programs and drive business objectives . This role encompasses all aspects of campaign project management, including tactic mix selection , budget management, performance tracking, and reporting. The GMS collaborates closely with the Global Marketing Program Manager to define campaign strategy and goals and works with various internal functions and external partners for campaign asset development and implementation. Key Responsibilities: Translate content strategy into digital campaign journey s delivering against defined campaign goals. Orchestrate touchpoints along integrated marketing campaigns to deliver outstanding customer experience . Optimize channel mix to d rive engagement in the defined target audience . Manage the development and execution of campaign asset s like eDM , landing pages, multimedia, media, web pages, key sales collateral (brochures, flyers), on time and within budget. Partner with Global Marketing Program Managers to develop strateg ies...