Director Casino Marketing

Job description

Responsible for the marketing direction and management of the Senior Executive Hosts, VIP Hosts and National Casino Marketing. Directs the development of strategic and annual business plans for increasing VIP and hosted revenue from the different hosting business channels. Responsible for the implementation and execution of these business plans in order to achieve desired revenue and profitability results. Responsible for creating a “sales” oriented culture and environment that promotes increasing customer trips and driving VIP gross gaming revenues, teamwork, and unparalleled customer service and relationship building with our VIP and hosted customer segments. Drives Player Development efforts through prospecting programs targeting “new to property” VIP guests. Ensures performance standards are achieved with regards to operating procedures, internal audits, regulatory compliance, and budgeted expenses. Manage diverse sales force with the goal of motivating, inspiring, leading and developing the best Executive Hosts who are driven to provide the best customer service and build the best relationships with our VIP customers. Responsible for preparing the annual business plans and bud...