Marketing Productivity Engineer

Job description

Sigma is hiring a Marketing Engineer to grow the pipeline through the website and scale how marketing ships. This is a hybrid role that combines performance marketing, web development, and applied AI. You'll write code, run experiments, and build the systems that let marketing and sales move faster. You'll be measured on website conversion (especially S2 quantified deal SQL generation), free trial activation, and how much of marketing's recurring work you can automate. This is a new role with wide latitude on tooling and process, working closely with Product Marketing, Sales, and the data team. What You'll Do: 1. Build the Data-to-Web Automation Pipeline 2. Optimize Website Performance 3. Ship Web Pages with Product Marketing 4. Enable Sales with AI - Sales-to-Web Workflow: Build the pipeline that takes data analyzed in Sigma, drafts content with Claude, and publishes to the site through Sanity. Cut the cycle from weeks to hours. - Content Operations: Automate the production of customer stories, pricing pages, and feature pages so updates land on the site the same day they land in the data. - AI Tooling: Build the prompts, Claude Skills, and integrations that make this pipeline rel...