Digital Content Manager Ultra High Net Worth
Citizens · US
The Digital Content Manager is a leader within the Digital Content and Experience Strategy team, responsible for defining and overseeing multi-channel conten...
Job description
The Digital Content Manager is a leader within the Digital Content and Experience Strategy team, responsible for defining and overseeing multi-channel content strategies supporting Citizens Private Bank, Citizens Private Wealth, Wealth Management, and Commercial businesses serving high net worth (HNW), ultra-high net worth (UHNW) and C-Suite audiences. This role ensures a consistent, differentiated, and credible voice across channels, one that strengthens brand authority, drives engagement, and supports business growth. Reporting to the Vice President, Head of Enterprise Content Strategy, this person will oversee the team developing impact strategies and assets that translate complex financial insights into compelling, audience centric thought leadership. The ideal candidate brings deep expertise across content strategy, social media, podcasting, webinars, video, and digital marketing to deliver distinctive and relevant content experiences that drive action. Success will be measured through a balanced set of KPIs. Partnership is critical to this role. Working closely with peers and teams across the organization, including business, marketing and communications leads to align goals,...