SEO Referrals Strategist

Job description

Job Posting Title: SEO Referrals Strategist Req ID: 10147299 Job Description: We are seeking an ambitious Referrals Strategist to join our Digital Experience and Engagement team at ESPN, within our SEO vertical. This role is pivotal in optimizing referral traffic, maximizing audience engagement, and providing actionable insights amid the rise of AI. The Referrals Strategist will play a crucial role in strengthening content visibility, identifying evergreen topics, and discovering new pathways for referral traffic and growth. This is an on-site hybrid role based in our Bristol, CT office. Responsibilities: As a Referrals Strategist, you will be responsible for developing and executing strategies to increase traffic from third-party sites, apps, and aggregators. You will collaborate with various teams to optimize digital content for referral platforms and establish best practices for link-sharing. Monitoring referral traffic performance and providing actionable insights to expand overall reach and click-through rates on digital content is essential. This role matters because it directly impacts our ability to engage with our audience effectively and grow our digital presence. Success...