CRM Specialist (Lifecycle & Automation) French Market

Job description

Hello! We're looking for a CRM Specialist to join our global Lifecycle team and help us drive growth in the French Market. This is a great opportunity for someone who is passionate about automation, lead activation, and building scalable outreach systems. The Role: We're looking for a technically sharp and execution-oriented CRM Specialist to support lifecycle and outreach operations for the French market. Sitting at the intersection of marketing automation, lead activation, and SDR enablement, you'll play a critical role in building and optimising the programmes that convert leads into pipeline. Reporting to the Global Lifecycle Strategy Manager , you'll work within a growing team of specialists, contributing to the global lifecycle motion while owning French market execution end-to-end. What You Will Be Doing: Lead Activation & Lifecycle Execution: Build and execute activation and reactivation sequences for French market leads, targeting the right triggers, timing, and channels. Manage lead nurturing flows, onboarding programmes, and re-engagement campaigns across the funnel. Support lead scoring and lifecycle stage management in alignment with global criteria defined by the team...