Sr. Director, Brand Communications - PEOPLE & Entertainment Weekly

Job description

Job Title Sr. Director, Brand Communications - PEOPLE & Entertainment Weekly Job Description: About The Position | Major Goals and Objectives and Location Requirements: People Inc. is seeking a Sr. Director of Brand Communications to support the PR initiatives for PEOPLE and Entertainment Weekly. This role reports into the SVP of Communications and partners with executives across editorial, sales and marketing. Primary job responsibilities include but are not limited to: Accountable for leading the day to day PR initiatives for all things PEOPLE and Entertainment Weekly Manage all planning strategies and tactical execution Ideate and execute innovative digital PR campaigns that align with the PEOPLE /EW brand and vision; specific emphasis and attention on digital platforms Collaborate with key stakeholders and team leader(s) for brand consistency related to messaging and visuals Develop key media partnerships to support PEOPLE/EW digital campaigns, issues, franchises, and launches Secure media coverage and identify opportunities relevant to the brand’s various digital platforms; develop scalable PR strategies for specific platforms Oversee projects from conception to completion, en...