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PRODUCT MARKETING MANAGER

Mendocino Farms · Dallas, Texas, US

Job Title: Product Marketing Manager Reports To: Chief Marketing Officer for interim Position Type: Full Time Salary Range: Depends on geographical location...

Job description

Job Title: Product Marketing Manager Reports To: Chief Marketing Officer for interim Position Type: Full Time Salary Range: Depends on geographical location LA Range - $110,000-$135,00 & Dallas Range - $85,000-$117,000 plus a 10% annual bonus Location: Dallas, TX or Los Angeles, CA ROLE OVERVIEW: The Product Marketing Manager will own the strategy, performance, and evolution of Mendocino Farms’ menu categories — serving as the strategic lead and cross-functional connector between Culinary, Sourcing, Brand, Insights, Finance, and Operations. This role is responsible for shaping what’s on the menu today and what’s coming next. From category strategy and innovation pipelines to product briefs, pricing inputs, and performance analysis, the Product Marketing Manager ensures our menu delivers on guest needs, brand promise, and business goals. Sitting on the Marketing team, this role blends brand thinking, data fluency, and operator mindset. It’s equal parts strategic and hands-on, ideal for someone who loves turning insights into craveable food stories that perform in the real world. KEY RESPONSIBILITIES: Menu Category Strategy & Ownership - Own end-to-end menu category management, inclu...