Social Media and Digital Content Coordinator

Job description

Design, implement, and enhance content strategies across various digital platforms to boost audience engagement and uphold a unified brand identity. Partner with stakeholders and cross-functional teams to ensure alignment and consistency across all HRI social and community efforts. Strengthen community relationships while achieving measurable growth in reach and engagement metrics. - Coordinates with property and corporate marketing teams, as well as social media agencies, to develop, schedule, and analyze platform content. - Collaborates with stakeholders to design and implement social media campaigns aligned with business and marketing goals. - Sources, onboards, and manages relationships with social media influencers to elevate engagement and strengthen brand reputation. - Monitors and interacts with online communities by responding to comments, messages, and reviews. - Analyzes social media performance metrics and prepare regular reports on engagement, reach, and ROI. - Maintains and enhances all digital platforms, including websites, plasmas, and pylons, to improve guest experiences. - Ensures all content reflects the brand voice and aligns with marketing strategies through pa...