Head of Marketing - Media Solutions

Job description

Who we are We are an organisation that exists to drive progress. That's the “red thread” that connects everyone at The Economist Group (TEG). Our businesses share a devotion to innovation, independence and rigour in their fields of expertise. We empower people to understand and tackle the critical challenges and changes facing the world. Our analytical rigour, global expertise and evidence-based insights enable individuals and organisations to make sense of these shifts and chart a course through them. We deliver analysis and insights in many formats to subscribers and businesses in 170 countries through our three businesses, The Economist, Economist Enterprise and Economist Education, which uphold our global reputation for excellence and integrity. Scope of the Role: This is a strategic marketing leadership role for our Media Solutions business, covering our partnerships and advertising GTM. The role is responsible for defining the marketing strategy, value messaging, audience approach, and campaign direction that drive pipeline and revenue. It works in close partnership with central channel, creative, and marketing operations teams who translate strategy into plans, programmes an...