DR Account Executive, Syndication
Nexstar Media Group, Inc. · New York City, New York, US
The Account Executive is responsible for generating linear revenue for Nexstar’s syndicated programming blocks.
Job description
The Account Executive is responsible for generating linear revenue for Nexstar’s syndicated programming blocks. Responsibilities include: - Negotiate quarterly/monthly/weekly deals and rates for advertisers based on inventory levels - Build strong relationships to maintain and grow existing customer base by addressing their evolving needs - Create sales strategies to help clients reach their target audience while being mindful of budget - Consistently meet or exceed budgeted revenue goals by delivering results and providing services that earn repeat business - Establish relationships with a number of different media agencies - Manage client accounts by proactively identifying/rectifying problems, obtaining rate quotes and negotiating deals amenable to all parties - Communicate all components of sales to key stakeholders - Pursue vertical and horizontal penetration of assigned advertisers and ad agencies to maximize exposure for Sales division’s clients and their online assets and events - Highlight the benefit of marketplace via positioning and pre-selling opportunities - Research business, financials, products/services and markets of clients and their competition. Stay abreast of...