Aftermarket Global Marketing and Strategy Lead

Job description

The Marketing Manager is responsible for developing marketing strategies and working cross-functionally with product, sales, and marketing to drive brand awareness and increase sales. This individual is responsible for developing and executing promotional and marketing campaigns across a variety of media types and outlets. Additionally the role will be responsible for analyzing marketing and industry research to drive new marketing efforts and strategy. General Responsibilities: - Support marketing strategy including creating and implementing strategies and plans for products and programs - Analyze and optimize marketing campaign performance - Collaborate with marketing teams to execute roadmap and align go-to-market strategy and initiatives with broader enterprise activities - Ensure accuracy of marketing materials - Communicate all channel initiatives to necessary departments, both internal and external, to ensure visibility to channel goals & objectives - Ensure successful and timely project completion through effective communication and project management - Able to meet deadlines and work through challenges of timelines in the process - Editing and proofreading online communica...