Manager, Growth Marketing, WSJ

Job description

Job Description: About the Role The Manager, Growth Acquisition Marketing position for Wall Street Journal will report to and partner with the Director of Growth Acquisition Marketing to grow and optimize customer acquisition programs focused on new subscribers globally. This role is highly collaborative and will work across the organization with multiple stakeholders to plan, develop and execute global growth strategies. You will work on-site in our midtown Manhattan office 3 days each week. (Tuesday through Thursday). You Will: - Plan, develop and execute the Wall Street Journal global subscription acquisition marketing strategy. - Own the global monthly forecast across acquisition channels (on-site, paid media, email), leveraging trend analysis and historical benchmarks to ensure titles track to budget and current forecast. - Partner with internal paid media teams to ensure that media budgets are delivered, and campaign goals are met. - Manage and optimize owned media channels, including email and onsite, to ensure achievement of our targets. - Manage and monitor ongoing campaigns, working with cross-functional teams to ensure efficient planning, launch, run time, and take down....