Trade Marketing Analyst

Job description

POSITION SUMMARY: Align trade marketing initiatives by leveraging analytical tools, identifying new strategic opportunities; developing and updating sales plans to increase assigned area(s) sales and profitability. This is a Hybrid position with travel up to 20% of the time to CA, Texas, AZ, Illinois, and New York. - Coordinates, develop and implement strategies for Category, Trade and Shopper initiatives for assigned area(s) - Develop department and category insights to deliver greater share of promotion, distribution and shelving - Analyze new growth opportunities by category; recommends new business opportunities - Evaluates and measures campaign results; recommends changes to strategy - Create and deliver comprehensive category reviews and execute category initiatives with client in collaboration with stakeholders including but not limited to Revenue Management, Category Management and Field Sales teams - Implements Trade Marketing strategies; track budget, communicate results and make recommendations to stakeholders - Other duties as assigned Requirements: MINIMUM QUALIFICATIONS: - Bachelor’s Degree in Business, Finance, Marketing or related field or equivalent work experience...