Senior Manager, Embedded Finance Marketing

Job description

Mission Statement & Summary As a Senior Manager, Marketing at NewDay , y ou’ll own the vision and execution of customer marketing strategies that drive engagement, trust, and long-term value across the lifecycle. Working at pace in a commercial setting, you’ll shap e how customers experience and engage with NewDay’s embedded finance products through clear, compelling customer journeys. With regulation as a core constraint not an afterthought , you’ll ensure every interaction is compliant, meaningful, and designed to improve real customer outcomes. This is a chance to build something that scales, influences product direction, and directly contributes to portfolio performance. How you’ll contribute: You’ll lead the embedded finance marketing strategy, delivering impactful omnichannel campaigns that drive engagement and product adoption T ranslate customer insight and commercial priorities into clear, compliant communications across the lifecycle You will develop and coach a small team, creating a high-performing, collaborative environment You’ll partner cross-functionally with Product, Partnerships, Analytics, Legal and Creative to shape propositions and go-to-market plans You’ll use...