DX Consultant
Kantar · New York City, New York, US
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of...
Job description
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of the ordinary, please apply... Job Details: Location : (Hybrid) New York, 3 World Trade Center, 35th Floor Who We Are: Dx Analytics is a digital research and strategy consulting team, born out of a unique combination of digital expertise gained at the forefront of online research, strategy, and activation for some of the world's largest brands. Dx Analytics was formed from Mavens of London, a boutique digital consultancy acquired by Kantar in early 2020 to expand Kantar’s digital analytics & research expertise. Dx Analytics’ work is truly global, across industries and continents. We distinguish ourselves by using search engine and social media data to provide insights into people and their behavior, translating this into online strategies that drive genuine business benefits. Our role is to help brands understand how the digital landscape works, and what they can learn about their customers there, from trends in Google searches and social conversations to the sales uplifts from new forms of digital media. Mining consumer data t...