Digital Channel Lead - 12 Month FTC

Job description

We’re looking for a Digital Channel Lead to join our Digital Marketing team on a 12 Month FTC (maternity cover) at Next! Based from Next Head Office in Enderby, Leicestershire! Next is one of the UK’s most profitable and well established retail brands, with a rapidly growing global eCommerce footprint. As our digital operations continue to scale, reaching the right customers with the right message at the perfect moment has never been more critical. The Role: As a Digital Channel Lead, you will take ownership of our programmatic, video and app acquisition display channels, on a 12 month FT maternity cover contract. In this pivotal role, you will govern a multi million pound budget and shape the strategy that fuels our online growth in the UK market. If you are passionate about ad-tech, thrive on optimising complex media buys, and want to make a tangible impact at a FTSE 100 retail giant, this is the opportunity for you. What You’ll Take On: - Own the end-to-end strategy, planning, and execution of programmatic display activity via Display & Video 360 (DV360). You will manage innovation & testing, complex audience segmentation & robust measurement experiments. - Lead our paid YouTube...