JobMesh

Sr. Analyst, Brand Activation & Partnerships

Kraft Heinz · Chicago, Illinois, US

Job Description The Sr. Analyst (SA), Brand Partnerships and Activations is a crucial role within the US Away From Home (AFH) Business Unit.

Job description

Job Description The Sr. Analyst (SA), Brand Partnerships and Activations is a crucial role within the US Away From Home (AFH) Business Unit. The SA is responsible for developing the marketing strategy and leading cross-functional business partners to meet our goals of building brand relevance, health, and conversion while delivering profitable growth for the channel. This role is crucial in execting clear strategic priorities, implementing structured go-to-market plans, and fostering internal and external relationships to drive our AFH objectives forward. This role provides a unique opportunity to support our Chains Business, serve as a Subject Matter Expert in Small Batch Manufacturing, marketing partnerships, equipment strategies and providing high-impact experiences to our consumers. This role also provides a unique opportunity to develop nuanced marketing skills and business acumen across several sub-channels and traditional commercial restaurants. This role provides direct interaction with cross-functional activities including Consumer Insights, Sales, Brand Marketing, Operations, Research & Development, and Finance, resulting in strengthened marketing fundamentals and a broad...