Head of Regional Marketing (m/f/d) – EMEA
Nexperia · Hamburg, DE
The Head of EMEA Regional Marketing is responsible for driving revenue growth and market share for the Bipolar Discrete portfolio across the EMEA region by b...
Job description
About the job The Head of EMEA Regional Marketing is responsible for driving revenue growth and market share for the Bipolar Discrete portfolio across the EMEA region by bridging global strategy with regional execution. What you will do: Strategic Planning & Execution: - Develop & implement Regional Marketing Strategy aligned with global objectives and tailored to local market needs across EMEA Region. - Ensure alignment with commercial goals, such as revenue growth, market share expansion, and profitability. - Lead execution of regional marketing campaigns or programs that drive brand awareness, demand, and customer engagement. Market & Customer Insights: - Identify opportunities for market penetration, customer segmentation, and demand generation. - Lead market research to understand customer behaviors, regional trends, and competitive landscapes. - Translate insights into actionable marketing strategies and campaigns. - Provide regular reporting and insights to the head of Marketing & Strategy Commercial Enablement: - Closely work with GSM, Product Groups, Marketing Operations and other cross-functional teams to align marketing initiatives with sales goals. - Drive GSM teams wit...