JobMesh

Creative Director

33 USA Inc. · Los Angeles, California, US

Position Summary As the Creative Director, you will lead the creative heart of 33 USA. Your mission is to translate iconic Japanese IP into resonant brand ex...

Job description

Position Summary As the Creative Director, you will lead the creative heart of 33 USA. Your mission is to translate iconic Japanese IP into resonant brand experiences for North American audiences. You will architect an integrated creative vision that spans advertising, live events, social media, and PR. Serving as a senior-level partner for our clients (Japanese IP holders and US entertainment giants), you will lead everything from high-stakes concept pitching to long-term account growth and creative execution. Requirements: 1. Creative Vision & Conceptual Strategy Architect the Creative North Star: Set the overarching creative direction for integrated campaigns, brand identities, and product experiences. Integrated Storytelling: Develop cohesive content strategies that live seamlessly across online and offline touchpoints (Social, PR, Digital Ads, and Experiential). Cross-Cultural Translation: Localize and adapt the "Tone & Manner" of Japanese IP to align with North American fandom culture without losing the original soul of the work. Experience Design: Translate complex IP concepts into compelling, tangible brand moments for both digital and physical environments. 2. Project Team...