Growth & Performance Marketing Manager (f/m/x)
Temedica · Munich, Bavaria, DE
Let's win together As a Growth & Performance Marketing Manager (f/m/x) , you will drive scalable customer acquisition across B2B and B2C markets, with a stro...
Job description
Let's win together As a Growth & Performance Marketing Manager (f/m/x) , you will drive scalable customer acquisition across B2B and B2C markets, with a strong focus on digital channels. You'll develop and execute performance campaigns, growth hacks, and marketing flywheels that accelerate adoption of our health products. Leveraging Al and automation tools, you will streamline workflows, testing, and reporting. Working closely with product, analytics, and commercial teams, you will play a key role in shaping our go-to-market strategy and ensuring sustainable growth. Your Role with us: Growth & Acquisition Marketing: - Lead app marketing initiatives, including ASO and lifecycle campaigns. - Drive B2B SaaS marketing campaigns and automated lead gen and nurturing workflows. - Own and optimize acquisition channels for B2B and B2C (Google, Meta, LinkedIn, App Stores, affiliates, influencer collaborations). - Build and test innovative (Al-powered) growth strategies (incl. growth hacks, referral loops, viral mechanics, and marketing flywheels). - Partner with product marketing to align acquisition messaging with product positioning. - Translate user and market insights into effective camp...