Marketing Generalist

Job description

Role Overview We’re looking for a Marketing Generalist to redeploy and relaunch the Reimbursify product. This role sits at the intersection of brand, marketing, and sales execution. It is ideal for someone who can establish a marketing strategy, create a plan, and execute. You’ll help assess the current state, identify gaps, and actively create marketing to launch and deploy into the market to drive app downloads and usage. Scope and Duration: Time Commitment: ~20 hours/week Engagement Type: Contractor / Freelancer (Potential to convert to Full-Time) Start: ASAP Key Responsibilities: - Evaluate the current Reimbursify product, positioning, and user experience - Manage go-to-market execution (messaging, tactics, flows) - Coordinate across marketing and sales stakeholders - Identify quick wins to improve usability, onboarding, and messaging - Document processes, decisions, and learnings Required Skills & Experience: - 5+ years in marketing, product marketing, or startup roles - Experience working on product launches or relaunches - Strong problem-solving and execution skills - Comfort working across functions and wearing multiple hats - Clear communicator with strong organizational s...