Director, Brand Health Tracking
Ipsos · Chicago, Illinois, US
What makes this role important at Ipsos? Brand Health Tracking helps manage your brand on its growth journey, pulling together multiple data sources. You wil...
Job description
What makes this role important at Ipsos? Brand Health Tracking helps manage your brand on its growth journey, pulling together multiple data sources. You will benefit from richer insights. You want to grow your brand. In order to do so you want to understand why your brands are performing as they are and how they can improve. What you can expect to be doing: - Direct the process: manage the day-to-day responsibilities of several research projects from start to finish, help frame objectives, develop research design and sampling plans, create research instruments (surveys, discussion guides, screeners) analyze results and create final client deliverables. - Make research happen: Find operational efficiencies and drive them forward. Collaborate with your team members so that projects get done well and right: on time, on budget and on strategy for the client. When the going gets tough, you apply the organizational grease it takes to keep the whole process moving seamlessly. - Show our clients the love: Develop an understanding of our clients’ business issues and the industries in which they operate. Maintain and strengthen client relationships through our collective team greatness. Bec...