Marketing Manager - Healthcare

Job description

ABOUT THE ROLE: Skilled Wound Care is a leading national surgical physician group specializing in wound care services for nursing homes across the country. As we continue to grow, we're looking for a driven, creative, and results-oriented Marketing Manager to join our Recruitment team. If you're a self-starter who thrives in a collaborative environment, brings fresh ideas to the table, and has a passion for healthcare — we want to hear from you. In this role, you'll design and execute creative physician recruitment campaigns, manage our brand presence across digital and traditional channels, and work closely with a collaborative team to attract top medical talent to our organization. KEY RESPONSIBILITIES: - Design and execute innovative physician recruitment campaigns across digital (online, email, social media) and traditional (direct mail) channels. - Conduct ongoing market research and proactively identify trends, opportunities, and potential challenges within physician recruitment. - Refresh and optimize job ad copy and messaging across all recruitment platforms; continually research and introduce new resources and channels. - Drive brand messaging and advertising initiatives o...