Senior Director, Marketing Insights & Analytics
Visa · San Francisco, California, US
Company Description Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and governm...
Job description
Company Description Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid. At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters — to you, to your community, and to the world. Progress starts with you. Job Description: The Senior Director, Marketing Insights & Analytics will be a key driver of actionable consumer and industry research, supporting both Visa’s North America marketing and Visa client marketing services. This leader will deliver insights and analytics that guide marketing leaders in the development of consumer, B2B, and client campaigns. The role is responsible for creative testing, campaign analysis, and performance measurement to ensure marketing efforts are optimized for engagement and outcomes. The Senior Director will partner closely with cross-functional teams and report directly to...