Creative Director, Meta.com

Job description

Meta is seeking a Creative Director to lead brand expression and visual strategy for meta.com, our flagship global e-commerce destination. This role sits at the intersection of brand storytelling, conversion-optimized e-commerce, visual expression, and AI innovation, with a focus on Go-to-Market (GTM) efforts. You will partner with product designers, content designers, industrial designers, motion designers, creative technologists, and engineers to ship high-quality digital retail experiences for our expanding hardware portfolio. You will ensure that meta.com is not just a transactional storefront, but a compelling, immersive destination that effectively showcases the value and capabilities of our products. You understand how to balance compelling creative with conversion. You are focused on execution quality, deeply understand the e-commerce funnel, and are experienced in integrating generative AI tools into creative workflows to drive innovation and efficiency at scale. Responsibilities: Drive creative development for GTM experiences across the site, including campaign landing pages, launches, seasonal stories, promotions, and merchandising narratives that translate strategy into...