Senior Principal Product Manager (Rockerbox)
DoubleVerify · US
Rockerbox powers a unified measurement platform that helps marketers understand, optimize, and grow their business across channels.
Job description
About the Role Rockerbox powers a unified measurement platform that helps marketers understand, optimize, and grow their business across channels. At the core of this platform are our modeling and measurement systems—spanning Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), incrementality testing, and other modeled approaches. We are looking for a Senior Principal Product Manager to lead this domain. This role owns the strategy and execution of Rockerbox’s measurement and modeling products, ensuring our methodologies are accurate, trusted, and differentiated in the market. You will work at the intersection of data science, engineering, and customer outcomes, translating complex models into products that drive real business decisions. This is a high-impact, highly cross-functional role. You will partner closely with Data Science, Engineering, Customer Success, and Go-To-Market teams, and play a key role in shaping how modern marketers measure performance in an increasingly complex ecosystem. What You’ll Do: - Own the product strategy and roadmap for measurement and modeling, including MMM, Testing, Synthetic modeling, and MTA evolution - Define how different methodologie...