Digital Lab Banner Ad Specialist

Job description

Company Description About AbbVie: AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube. Job Description: The Digital Lab Banner Ad Specialist is part of the Digital Lab Banner Ad team and will be responsible for creating and routing iterative banner content for US Commercial marketing teams. Responsibilities include: - Create iterative banner content for A/B tests using the banner platform by leveraging existing banners, cloning the existing banners, and building test and learn content to improve our engagement rates. - Share banner content testing ideas with Digital Lab Omnichannel Strategists and brand marketers to gain alignment before submitting for review. - Partner with the internal agency when any graphic design files need upda...