Email Campaign Specialist

Job description

With 1,000+ intelligence professionals serving over 1,900 clients worldwide, Recorded Future is the world’s most advanced, and largest, intelligence company! Recorded Future is seeking an Email Campaign Specialist to enable and empower our user base. This individual will build email programs: designing templates, set program logic, and defining segments and criteria for various stages of the customer journey. You will be hyper-focused on metrics to judge the performance of each email campaign and the program as a whole. You will set ambitious but realistic goals for every campaign and formulate a plan to hit or surpass them. You will work with leadership to intimately understand our clients’ needs and own an arm of the client communication strategy, working with other teams to deconflict schedules and ensure alignment of messaging. What You'll Do: - Plan, execute, and optimize automated email campaigns (such as newsletters, new user welcome flows, reactivation campaigns, etc.) focused on driving adoption and retention - Cultivate intimate familiarity with the client journey and understand client wants and needs throughout the lifecycle - Deliver eye-catching email templates in line...