Audience Insights & Strategy Manager (Influencer Marketing)
The Shelf · US
About The Shelf At The Shelf, consumer insight sits at the center of how we build marketing campaigns.
Job description
About The Shelf At The Shelf, consumer insight sits at the center of how we build marketing campaigns. Our strategy team starts by understanding who audiences are, what they care about, and how they behave online, then translates those insights into creator strategies, creative concepts, and performance-driven campaigns for global brands. We partner with companies like Samsung, Uniqlo, H&M; and other leading brands to design creator campaigns rooted in audience understanding, cultural relevance, and measurable performance. We’re looking for someone who enjoys turning consumer research, audience intelligence, and cultural insight into marketing strategy. If you’ve worked in consumer insights, audience research, social intelligence, or media strategy and have wanted to see your insights shape real campaigns, this role was built for you. **Cross-posted as Consumer Insights & Strategy Manager, Audience Insights & Strategy Manager, and Audience Intelligence Manager About the role: - This role sits at the intersection of consumer research, audience intelligence, and marketing strategy. You will analyze audience behavior, cultural signals, and consumer insights to help shape creator strat...