Marketing Strategists-Treasury Management

Job description

Description Role Overview: The Treasury Management Marketing Lead is responsible for developing and executing strategic marketing plans that drive growth, client engagement, and revenue across treasury solutions. This role partners closely with product, sales, and brand teams to ensure alignment with enterprise priorities while delivering measurable business outcomes. Key Responsibilities: - Lead the development of integrated marketing strategies across treasury management solutions, including payables, receivables, liquidity, and digital capabilities - Partner with product and sales leadership to translate business priorities into actionable marketing plans that drive pipeline and client adoption - Own end-to-end campaign strategy, including messaging, positioning, channel strategy, and performance tracking - Ensure alignment with enterprise brand standards while enabling speed and flexibility to meet line of business needs - Collaborate with internal stakeholders and external partners to deliver high-quality marketing assets, including thought leadership, sales enablement tools, and client-facing content - Identify opportunities to optimize client acquisition, cross-sell, and ret...