Senior Graphic Designer

Job description

Job Description: The Senior Graphic Designer will play a critical role in shaping Orascoptic’s visual brand identity across multiple channels. This role combines creative vision with hands-on design execution to produce high-impact digital and print assets. The ideal candidate is a strategic thinker, strong collaborator, and detail-oriented designer with proven experience in developing brand systems and campaigns that resonate globally. ESSENTIAL DUTIES: - Lead creative direction to ensure visual consistency across all brand touchpoints. - Maintain and evolve Orascoptic’s visual identity guidelines. - Design digital assets for web, social media, paid media, and email marketing. - Produce print collateral including brochures, catalogs, packaging, and trade show materials. - Develop creative concepts and templates for product launches, global campaigns, and internal initiatives. - Partner with all members of the marketing and sales team to translate business goals into compelling creative solutions. - Work closely with external vendors, printers, and agencies when needed. - Contribute to the creative strategy of the marketing team with a senior-level perspective. - Keep informed on g...