AUNZ Integrated Marketing Communications Manager - Marketing

Job description

About the Team Our team aims to connect with our client partners, industry stakeholders and drive growth for their businesses using TikTok's suite of products & services. We will work with cross-functional teams such as Product, Sales, Marketing, Trust & Safety, Global Marketing & manage an annual calendar for SEA Team to activate several touch points to communicate our core value proposition of a trusted entertainment platform that drives impact. Responsibilities: 1. B2B Marketing Strategy Development 2. Project Management and Optmisation - Develop and execute B2B marketing communication strategy to inspire and influence AUNZ clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and 3P industry associations. - Become a key driver in AUNZ new client acquisition strategy, in collaboration with multiple internal stakeholders and external partners, such as: Media agencies, Event agency vendors, and product partnerships etc. - End-to-end drive and execute integrated marketing campaigns across AUNZ including tentpole events, 3P Partnerships, New client acquisition scaled education including workshops and webinars, partner upskilling, email marke...