Lead, Loyalty Marketing & Engagement

Job description

Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world. This position will work on-site in Miami, Florida. POSITION SUMMARY AND KEY RESPONSIBILITIES: The Lead, Loyalty Marketing & Engagement supports the execution of the Crown & Anchor Society loyalty program through lifecycle marketing, member activations, and program communications across the guest journey. This role helps drive member engagement, retention, and program performance by leading targeted campaigns, coordinating loyalty initiatives, and supporting the rollout of new program features and benefits. This position partners cross-functionally with Marketing, Revenue Management, Digital, Onboard Operations, Brand, International, and Guest Experience teams to implement loyalty initiatives across all channels, ensuring consistency and alignment with overall program strategy. The role contributes to initiatives that strengthen member value, support commercial objectives, and enhance overall...