Senior Campaigns Officer

Job description

You’re someone who wants to create outcomes that have a real impact on the people of NSW. You're ready to help shape our narrative. Your expertise will amplify the impact of initiatives, foster public trust and ensure our stakeholders are engaged and empowered by what we do. In this role, you'll: Support the Campaigns Manager in leading the development and implementation of individual programs of work specific to new projects. You’ll implement individual programs of marketing and communications initiatives which assist in positively positioning public transport with frequent and infrequent customers and which drives patronage growth, safe behaviour on the roads and waterways, and safe use of the transport network. You’ll deliver integrated marketing communications that support operational changes to transport services according to marketing activity calendar (timetables/ticketing/service improvement/apps etc.) across all channels, and to promote safety and government policy for safe behaviour on the roads and waterways. You’ll manage a portfolio of concurrent campaigns at different stages, the role ensures campaigns are delivered effectively, compliantly and with measurable outcome...