Associate Manager of Marketing and Communication
Vanderbilt University · Nashville, Tennessee, US
About the Work Unit: The School of Nursing Marketing and Communications unit is a multidisciplinary team that delivers comprehensive creating and strategic c...
Job description
About the Work Unit: The School of Nursing Marketing and Communications unit is a multidisciplinary team that delivers comprehensive creating and strategic communications support, including graphic design, photography, video and special project development, digital asset management, advertising, web development and content creation. The department collaborates closely with campus partners and external stakeholders to maximize impact, including VUSN Alumni Relations, which supports alumni communications and events; VUSN Development and Alumni Relations, which leads tailored fundraising messaging; and the Vanderbilt University Division of Communications. The unit's mission is to build and sustain positive awareness of VUSN's education, practice and research strengths; attract and convert high-quality applicants; support school leadership and stakeholders with strategic communication; and provide integrated marketing and creative services across programs. Key initiatives include branding, digital and traditional advertising, market research, public relations, social media, web strategy, direct response efforts, collateral development, internal communications and publications. Key Func...