Sr. Consumer Insights Analyst
GT’s Living Foods · Los Angeles, California, US
Company & Culture: At GT’s Living Foods, we’re more than just a company – we’re a community passionate about creating a healthier, happier world.
Job description
Company & Culture: At GT’s Living Foods, we’re more than just a company – we’re a community passionate about creating a healthier, happier world. Over the last 30 years we’ve built a culture of inclusivity and authenticity, where our shared values create an environment that inspires you to do your best while achieving meaningful results. Our mission to transform health and happiness through potent, living foods has established us as the #1 Kombucha brand and a leader in the Health & Wellness space. Requirements : - 4-7+ years in consumer insights, market research, brand strategy, or CPG commercial analytics roles. - Bachelor’s Degree (or equivalent experience) in Marketing, Business, Psychology, Sociology, Economics, Statistics, Data Analytics, or a related field. Job Description: The Senior Analyst, Consumer Insights owns GTLF’s consumer learning engine translating consumer behavior, needs, and trends into decision-ready insights that shape innovation, positioning, messaging, and retailer storytelling. This role designs and executes primary and secondary research, partners with Brand, Innovation, and Category/Retail Insights, and ensures consumer learnings are converted into clear...